Qoo10 has had quite an eventful year, and thanks to our loyal customers, we were able to celebrate a good number of milestones. As 2017 comes to an end, let’s take a look at one of the most popular fashion items on Qoo10.

Havaianas is a popular flip flop/slipper brand from Brazil, despite its name being a reference to Hawaii in America. The original design for Havaianas was inspired by a traditional Japanese footwear called a zori, made of rice straw soles and fabric straps. Today, Havaianas incorporates a textured rice pattern into its flip flops as a tribute to their inspiration.

The appeal of Havaianas lies in their incredible range of colors, designs, and patterns, with something for every taste. Designs for Havaianas are also rotated quite frequently, with inspirations drawn from beach culture, street culture, youth culture, sports culture, or pop culture. Rubber is used to produce a pair of Havaianas.

Another part of their appeal is the range of sizes, catering to all types of feet, and ensuring that you’ll find a pair that comfortably fits you. Havaianas are also known to be quite durable for flip flops, as the typical life span is 6 to 12 months (or  approximately 2600km), and the straps don’t loosen easily, even with daily use.

As a company, Havaianas is also eco-friendly. Any scraps of rubber used during their production process will be recycled and used to make a new pair of flip flops.

Havaianas flip flops continue to be a hit with both men and women as they are very well ventilated, light, and comfortable to slip into. If you’re looking for style combined with usability, this is the brand for you!