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Over 100 merchants at e-commerce giant's event, which features virtual supermart too.
Singapore Country Manager Hyunwook Cho says merchants stand to get a higher ROI if they advertise in their offline fairs.
Building on the success of Qoo10’s previous event, the Qoo10 Super Sale is now more than four times bigger in retail space.
Qoo10 goes offline for Singles’ Day 2017.