Shopping habits around CNY: Have you missed your chance?

Posted on

With Chinese New Year around the corner, marketers might wonder when is the best time to launch their marketing campaigns.

According to Criteo, which analysed data from 3.5 million transactions made on the online platforms of key commerce providers in Singapore, Taiwan and Vietnam,

“The peak shopping period for Chinese New Year last year was from 4 to 22 January across all categories.”

Read moreĀ here.